Brent B. Moritz

Color portrait of Brent B. Moritz

Associate Professor of Supply Chain Management, Center for Supply Chain Research

Department Center for Supply Chain Research
Office Address 469 Business Building
Phone Number 814-863-7243
Email Address bbm3@psu.edu

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Brent B. Moritz is an Associate Professor of Supply Chain Management. Brent earned his PhD from the Operations and Management Science Department of the Carlson School of Management at the University of Minnesota. He also holds a BS in Mechanical Engineering from Valparaiso University and an MBA (concentrations in Finance and Entrepreneurship) from the Weatherhead School of Management at Case Western Reserve University. Prior to obtaining his PhD, Brent held positions in operations and supply chain management at BorgWarner, Eaton and Parker Hannifin. This also included international experience working in Mexico, England and Germany.

Expertise

Supply Chain Management
Operations Management
Behavioral Operations

Education

Ph D, Business Administration (Operations and Management Science) (Operations and Management Science), The University of Minnesota, 2010

MBA, Business (Finance; Entrepreneurship), Case Western Reserve University, 2001

BS, Mechanical Engineering (Manufacturing Management Minor; Christ College Associate (Honors Designation in Humanities and Liberal Arts)), Valparaiso University, 1995

Courses Taught

SCM 450W – Design and Mgt Sc (3)
Strategic design and management of supply chains. SCM 450W Strategic Design and Management of Supply Chains (3) This course is about the strategic design and effective operation of supply chains. It will help prepare you for supply chain management positions in manufacturing, distributing, and other service firms including providers of logistics services. The course focuses on the definition, as well as the application, of a single logic that guides the management of all the supply chain activities. Information decision support systems, primarily computer-based, provide the foundation for this logic. Because the determination of inventory locations and the control of inventory levels play a key role in this logic, we spend considerable time on these subjects. The last section of the course covers ways to lead and organize people to manage cross-firm and cross-functional relationships effectively. After completing this course, students should have the knowledge, skills, and abilities to: -Articulate the process perspective and the total systems view of supply chain management, the impact of systems thinking on firm performance, and the nature of relationships supply chain networks. -Quantify the effect of strategic initiatives such as postponement and risk pooling on the financial performance of the firm, as well as on supply chain performance. -Use and apply selected quantitative tools useful in implementing supply chain strategies. -Explain the complex nature of human interaction needed to successfully introduce supply chain concepts in the firm.This is the prescribed capstone course for the Supply Chain and Information Systems major. It builds upon the fundamental supply chain knowledge, skills, and abilities developed in foundation and intermediate courses. Students must complete SCM 421 before taking this course. SCM 450W is a writing-intensive course. In addition to written assignments encompassing case studies, hands-on exercises, and examinations, student evaluations include oral presentations and class participation.

SCM 450 – Design and Mgt Sc (3)
Strategic design and management of supply chains. SCM 450W Strategic Design and Management of Supply Chains (3) This course is about the strategic design and effective operation of supply chains. It will help prepare you for supply chain management positions in manufacturing, distributing, and other service firms including providers of logistics services. The course focuses on the definition, as well as the application, of a single logic that guides the management of all the supply chain activities. Information decision support systems, primarily computer-based, provide the foundation for this logic. Because the determination of inventory locations and the control of inventory levels play a key role in this logic, we spend considerable time on these subjects. The last section of the course covers ways to lead and organize people to manage cross-firm and cross-functional relationships effectively. After completing this course, students should have the knowledge, skills, and abilities to: -Articulate the process perspective and the total systems view of supply chain management, the impact of systems thinking on firm performance, and the nature of relationships supply chain networks. -Quantify the effect of strategic initiatives such as postponement and risk pooling on the financial performance of the firm, as well as on supply chain performance. -Use and apply selected quantitative tools useful in implementing supply chain strategies. -Explain the complex nature of human interaction needed to successfully introduce supply chain concepts in the firm.This is the prescribed capstone course for the Supply Chain and Information Systems major. It builds upon the fundamental supply chain knowledge, skills, and abilities developed in foundation and intermediate courses. Students must complete SCM 421 before taking this course. SCM 450W is a writing-intensive course. In addition to written assignments encompassing case studies, hands-on exercises, and examinations, student evaluations include oral presentations and class participation.

SCM 406 – Strategic Procurement (3)
Analysis of strategic procurement in the supply chain.

Selected Publications

Kirshner S. N., Moritz B. B., "For the Future and from Afar: Psychological Distance and Inventory Decision Making.." Production and Operations Management, vol. 32, no. 1, 2023, pp. 170-188, doi.org/10.1111/poms.13829
Moritz B. B., Narayanan A., Parker C., "Unraveling Behavioral Ordering: Relative Costs and the Bullwhip Effect." Manufacturing and Service Operations Management, vol. 24, no. 3, 2022, pp. 1733-1750, doi.org/10.1287/msom.2021.1030
Kirshner S., Moritz B. B., "Measuring Newsvendor Demand Chasing Behavior." Decision Sciences Journal, vol. 52, no. 6, 2021, pp. 1264-1281, doi.org/10.1111/deci.12518
Quiroga B., Moritz B. B., Guide V., "Transparency in Procurement: Revealed vs. Concealed Scoring Rules in A+B Sealed-bid Auctions." Journal of Operations Management, vol. 67, no. 1, 2021, pp. 71-83, onlinelibrary.wiley.com/doi/10.1002/joom.1104
Kirshner S., Moritz B. B., "Comment on "Newsvendor Demand Chasing Revisited"." Management Science, vol. 66, no. 12, 2020, pp. 6062-6064, pubsonline.informs.org/doi/10.1287/mnsc.2019.3489
Note: Citable and peer reviewed article, not an invited commentary.
Markwood P., Moritz B. B., Palekar R., Wilkerson T., "Pragmatic Approach to the Use of Current and Novel Diagnostics to Support the COVID-19 Pandemic Response." MITRE/COVID-19 Healthcare Coalition, 2020, pp. 8
The COVID-19 Healthcare Coalition is a collaborative private-industry response to novel coronavirus. Our mission is to save lives by providing real-time learning to preserve healthcare delivery and protect populations. Testing and Supply Chain Working Groups.
Moritz B. B., "Supply Chain Disruptions and COVID-19." Modern Materials Handling, 2020, pp. 16-21
Cover story of MMH May issue, reprint of SCMR article.
Moritz B. B., "Supply Chain Disruptions and COVID-19." Supply Chain Management Review, 2020, pp. 14-17
Featured story in May/June Issue.
Quiroga B., Moritz B. B., Ovchinnikov A., "Behavioral Ordering, Competition and Profits: An Experimental Investigation." Production and Operations Management, vol. 28, no. 9, 2019, pp. 2242-2258, onlinelibrary.wiley.com/doi/full/10.1111/poms.13032
Goodwin P., Moritz B. B., Siemsen E., "Behavioral Forecasting." (John Wiley & Sons, Inc.), 2018, pp. 433-453
Ovchinnikov A., Moritz B. B., Quiroga B., "How to Compete Against a Behavioral Newsvendor." Production and Operations Management, vol. 24, no. 11, 2015, pp. 1783-1793, onlinelibrary.wiley.com/doi/10.1111/poms.12361/abstract
Bansal S., Moritz B. B., "Perceived Versus Actual Value of Substitution: An Experimental Investigation." Journal of Operations Management, vol. 38, 2015, pp. 56-70, www.sciencedirect.com/science/article/pii/S0272696315300061
Narayanan A., Moritz B. B., "Decision Making and Cognition in Multi-Echelon Supply Chains: An Experimental Study." Production and Operations Management, vol. 24, no. 8, 2015, pp. 1216-1234, onlinelibrary.wiley.com/doi/10.1111/poms.12343/abstract
Moritz B. B., Siemsen E., Kremer M., "Judgmental Forecasting: Cognitive Reflection and Decision Speed." Production and Operations Management, vol. 23, no. 7, 2014, pp. 1146-1160, onlinelibrary.wiley.com/doi/10.1111/poms.12105/full
Moritz B. B., Hill A. V., Donohue K., "Individual Differences in the Newsvendor Problem: Behavior and Cognitive Reflection." Journal of Operations Management, vol. 31, 2013, pp. 72-85, www.sciencedirect.com/science/article/pii/S027269631200085X
Kremer M., Moritz B. B., Siemsen E., "Demand Forecasting Behavior: System Neglect and Change Detection." Management Science, vol. 57, no. 10, 2011, pp. 1827-1843, pubsonline.informs.org/doi/abs/10.1287/mnsc.1110.1382

Research Impact and Media Mentions

"Economic Impact of Baltimore Bridge Collapse", CBN News (TV), Television, www2.cbn.com/video/shows/faith-nation-march-27-2024
"Supply chain disruption and the future of globalization: Is Made in America back?", Better Business Podcast Series, Smeal College of Business., Internet, www.smeal.psu.edu/podcast
"The Bullwhip Effect: Researchers Probe the Impact of Irrational Decision Making in the Supply Chain", Smeal Magazine, Journal or Magazine, magazine.smeal.psu.edu/the-bullwhip-effect/
"Rising diesel fuel prices causing supply chain issues, high costs for businesses.", WTAJ-TV, Television, www.wtaj.com/news/local-news/rising-diesel-fuel-prices-causing-supply-chain-issues-high-costs-for-businesses/
"Federal gas tax cut may not lower prices significantly, says Penn State professor.", WTAJ-TV, Television, www.wearecentralpa.com/news/federal-gas-tax-cut-may-not-lower-prices-significantly-says-penn-state-professor/
"Smart Talk: What’s behind supply chain disruption and what lessons have been learned for the future?", WITF, Radio, www.witf.org/2021/12/08/whats-behind-supply-chain-disruption-and-what-lessons-have-been-learned-for-the-future/?fbclid=IwAR0f4ER7mNaqfHkMvCEromENQk05iuI1cQ1dc0Kz5gPvxeWW4Xv7a58bPI4
"Inflation Pressure Hits New Warehouse Leases", Wall Street Journal, Newspaper, www.wsj.com/articles/inflation-pressure-hits-new-warehouse-leases-11638788401?mod=business_featst_pos1
"Supply chain issues impacting everything in the local economy.", WBRE, Television, www.pahomepage.com/news/supply-chain-issues-impacting-everything-in-local-economy/
"Here's why Pennsylvania won't run short on Christmas trees, mushrooms or holiday spirits", York Daily Record, Newspaper, www.ydr.com/story/news/2021/11/22/shortages-not-pennsylvania-christmas-trees-mushrooms-wines/8650876002/
"Take Note: A Penn State Professor on Supply Chain Disruptions, Including the Outlook for the Holidays.", WPSU, Radio, radio.wpsu.org/2021-11-12/penn-state-professor-supply-chain-disruptions-outlook-for-next-year
"A Penn State Supply Chain Professor on What’s Contributing to the ‘Gordian Knot’ we’re facing.", WPSU, Radio, radio.wpsu.org/2021-11-01/a-penn-state-supply-chain-professor-on-whats-contributing-to-the-gordian-knot-were-facing
"A Perfect Storm of Worldwide Catastrophes Is Causing the Global Semiconductor Shortage", howstuffworks.com, Internet, electronics.howstuffworks.com/semiconductor-shortage-news.html
"Newspaper Interview: Virus Transformed Education, Business, More", The Daily Item, Newspaper, www.dailyitem.com/news/local_news/virus-transformed-education-business-more/article_9d251d32-ab64-5179-acd2-680fee9bd6d6.html
"How I Teach: Supply Chain Management in a Pandemic", Harvard Business School Publishing, Internet, hbsp.harvard.edu/inspiring-minds/teaching-supply-chain-management-in-a-pandemic
"Rodless Pneumatic Cylinder", US Patent and Trademark Office, US Patent 6,336,393

Editorships

Production and Operations Management, Associate Editor, September 2022 - Present
Editorial Review Board member since 2016, Senior Editor (similar to Associate Editor) since 2022
Journal of Operations Management, Associate Editor, April 2021 - Present
Editorial Review Board Member since 2014
Guest Associate Editor, 2019 and 2020
Associate Editor since 2021
Decision Sciences Journal, Associate Editor, November 2017 - Present
Reviewer since 2013, Associate Editor since 2017.