Andy A. Gustafson

Color portrait of Andy A. Gustafson

Associate Clinical Professor

Department Accounting
Office Address 370 Business Building
Phone Number 814-863-9793
Email Address dag7@psu.edu

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Andy Gustafson currently teaches in the MBA communications course, BA 517, as well as serves as Director for the Communications Program. Andy is currently employed with the Smeal College of Business, as someone who works with students on a daily basis, helping them to shape their University experience and preparing them for a future career. Andy finds this a rewarding and fulfilling career and continually looks forward to the many challenges, opportunities, and events that take place through-out the year.

Expertise

Leadership Communication
Graphical Representation of Business Data and Concepts
Cross Generational Leadership

Education

Ph D, Speech Communication, The Pennsylvania State University, 1997

MA, Communication Arts and Sciences, California State University, Fresno, 1988

BA, Communication Arts and Sciences, California State University, Fresno, 1986

Courses Taught

BA 817 – Comm Skills Mgmt (2)
Development of communication skills required for management; audience awareness, style, individual and group presentations.B A 517 provides students with targeted opportunities to demonstrate the value of their experiences so they can clearly, forcefully, and professionally represent ideas, opinions and solutions. Students will develop a sharper understanding of the foundations of effective communication; have the ability to identify characteristics of successful messages; write reader-centered business correspondence; explore basic message structure; and highlight the use of example as a form of proof. The course provides students with an opportunity to develop a personal approach to managing oral presentations and systematic procedures for designing, practicing, and delivering individual and group presentations; develop skills and strategies for presenting technical materials to non-technical, professional business listeners; and apply selected principles of media/graphic design and use to support professional presentation objectives. The course also has a writing component that provides students with hands-on opportunities to sharpen their writing skills and develop personal writing styles that are accurate, interesting, and professional. Projects aim to develop expertise in basic business writing formats to increase accuracy and clarity while decreasing time devoted to writing, and to hone strategies of writing for readers with varying levels of technical expertise.The overall objectives of the course are to illustrate that managerial communication is a complex rhetorical task dependent upon analysis of audience, situation, and communication goals; understand the constraints imposed by the audience and situation and to develop strategies for communicating effectively within these constraints; develop rhetorical skills of exposition, persuasion, and argument for use in oral, written, and graphic communication; develop evaluation and coaching skills; and support team development and team management skills.

MGMT 399 – Foreign Studies (3)
Courses offered in foreign countries by individual or group instruction.

BA 836 – Global Immersion (1)
Global Immersion is designed around a visit to another economic region. In the past. MBA students have visited such countries as Belgium, Brazil, Chile, China, Czech Republic, France, Ireland, Turkey, and Singapore. In each country, students visit both local and multinational businesses to understand how a business gets established and run in another country; students also meet with industry and government officials to get their perspectives on the economic policies of the country. Each Immersion is coordinated by a faculty leader who plans the visit so as to appeal to a wide range of student interests.

BA 597 – Special Topics (3)
Formal courses given on a topical or special interest subject which may be offered infrequently.

IB 399 – Foreign Studies (3)
Courses offered in foreign countries by individual or group instruction.

BA 517 – Comm Skills Mgmt (2)
One of the most important skills M.B.A.s develop in business school is the ability to demonstrate the value of their experiences. This course provides students with targeted opportunities to develop this skill as they clearly, forcefully, and professionally represent ideas, opinions, and solutions. Students will participate in various oral, written, and graphic projects during the course. After completing this class, students will have proficiency in representing their skills, expertise, and views to business partners (clients, colleagues, employers, and shareholders). This course is spread over two semesters (2 semesters, 4 M.B.A. modules). Residential M.B.A. students must complete all 4 credits (1 credit each in mods 1,2,3,4 for a total of 4 credits). The material builds on each prior module and applies communications skills to various applications.

B A 517 – Communication Skills for Management (2)
Development of communication skills required for management; audience awareness, style, individual and group presentations.

B A 597B – Communication Skills in Management (2)
Development of communication skills required for management; audience awareness, style, individual and group presentations.

PSU 006T – First-Year Seminar Business (variable)
Facilitate student's adjustment to the high expectations, demanding workload, increased academic liberties, and other aspects of the transition to college life.

B A 597 – Special Topics (variable)
Formal courses given on a topical or special interest subject which may be offered infrequently.

PSU 006 – First-Year Seminar Business (2)
Facilitate student's adjustment to the high expectations, demanding workload, increased academic liberties, and other aspects of the transition to college life.

B A 596 – Individual Studies (variable)
Creative projects, including nonthesis research, which are supervised on an individual basis and which fall outside the scope of formal courses.