Assistant Professor of Marketing, Assistant Professor of Marketing of Marketing
Ph D, Marketing, Emory University, 2019
MS, Industrial Engineering, Georgia Institute of Technology, 2011
MS, Management Science and Engineering, Shanghai Jiao Tong University, 2008
BS, Measurement Control Technology and Instruments, Shanghai Jiao Tong University, 2005
MKTG 555 – Mktg Models (3)
Topics in the model building approach to marketing decision making, focusing on current research issues.
MKTG 342 – Marketing Research (3)
Research approaches, methods, and applications studied as a formal approach to problem solving for marketing decisions.
MKTG 590 – Colloquium (1)
Continuing seminars that consist of a series of individual lectures by faculty, students, or outside speakers.